App Discovery
& Growth
We help apps and games get discovered on the App Store, on the web, and through AI-driven search, with aligned messaging and conversion-focused execution.
App Store Optimization
We build and refine App Store listings that match real search intent and convert traffic into installs.
App Landing Web Pages
We create app landing pages that rank, explain, and convert, built with a full SEO-ready strategy.
Generative AI Discovery
We structure your content so AI assistants know what your app is, who it’s for, and when to recommend it.
Why Neo Ads?
Deep Expertise
Years of experience + many success stories in ASO & SEO.
Growth Strategies
Leveraging data, automation & AI tools to drive scale.
Full-funnel
Innovative & tailored approach for top funnel discovery.
Freelance Studio
A network of top talent from across Europe.
FAQ
How can I grow my app organically?
Organic app growth comes from being discoverable where users search, and converting that intent into installs. In practice, it’s a combination of ASO, web visibility, and product clarity. Organic growth compounds over time. When ASO, SEO, and AI visibility work together, installs continue to grow without relying on paid acquisition.
What is ASO?
ASO is the practice of optimizing your app’s presence on the App Store and Google Play to increase visibility and conversion.
It covers keywords, metadata, visuals, ratings, reviews, and store experiments to turn discovery into installs.
What is SEO for apps?
SEO (search engine optimization) for apps focuses on web pages designed specifically to drive app installs, not generic marketing websites. These pages rank on Google, explain what your app does clearly, and send qualified users to the stores.
What is GEO (Generative Engine Optimization)?
GEO is about helping AI search engines and assistants understand what your app is, who it’s for, and when to recommend it. It complements SEO by optimizing content for AI-driven answers and recommendations.
Why combine ASO, SEO, and GEO?
Because app discovery no longer happens in one place. Users search on the App Store, check Google for features and comparisons, ask AI for recommendations. When ASO, SEO, and GEO are aligned, discovery compounds instead of competing.
Can you work on ASO or landing pages separately?
Yes, each service can be scoped independently. However, when taken together, we ensure consistent messaging, stronger conversion, and better long-term results.
What kind of landing pages do you build?
We build app-focused landing pages. Options include simple one-page setups, multi-page structures and blog-ready frameworks for long-term search growth. We use proven templates or fully custom builds depending on your needs.
Do you work with indie studios or small teams?
Absolutely. While we’ve worked with some of the largest studios in mobile gaming and apps, we also love partnering with indie devs & small teams. Our approach is strategic and tailored, meaning you get senior-level support that adapts to your team’s capacity and goals.